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Guitty Talberg
Sedgwick & Sedgwick
Paul Izard
Jermyn Street Design
David Johns — direct mail
David Johns — direct mail
Connolly - Joseph

David Johns – newsletter
We created a campaign for this premier building company by sending their potential clients a newsletter with write-ups of some interesting projects. In order to achieve maximum attention, we plagiarised the well known industry magazine, Construction News.

The newsletters were sent out quarterly, alternating with a case study from one of the company’s new and impressive projects. This time we plagiarised the design (see here) of the ‘Project Dossiers’ published in Building magazine. Both mailshots proved to be a big hit, even with the publishers!

DavidJohnsConstructionNews1
GuittyTalberg1
Sedgwick
sandpaper
JSDNL
DavidJohnsProjectDossier5
Joseph
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